Show Me the Money
Of course, there’s usually an unspoken understanding that marketing is basically educated gambling (while it’s better than doing nothing). You can plan, and you can focus test, but you can never really know if something will pay off. Or can you…?
AiAdvertising provides an innovative way for clients to achieve the greatest possible return on investment (ROI) from their advertising budget through leveraging the power of artificial intelligence (AI).
As marketers, we’ve been conditioned to sell the value of marketing through our incremental improvements to KPIs because we didn’t have the tools or technology to prove how much revenue was generated from our investments. At AiAdvertising, we’re shifting the focus to proving the exponential value that the Campaign Performance Platform can bring by connecting marketing investments to sales revenue — illuminating how much income was generated from advertising campaigns.
Executives can’t deposit impressions, clicks, or form submissions in the bank and marketers often are left feeling like we’re in a scene of Jerry Maguire while discussing the value of advertising because they’re being told,
SHOW ME THE MONEY!
AI Marketing Solutions For 3 Common Problems
The Evolution of Audience Targeting